IoT Software Development Services

IoT Software Development Services
with Shish Technology

India Top Mobile & Web Application Development

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Trusted by 500+

Businesses

12+ Years

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500+ Projects

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End-to-End IoT Software Development Services

In a variety of IoT and M2M devices, such as smart home appliances, industrial automation mechanisms (IIoT), consumer electronics, and wearables, we programme and integrate embedded software and firmware (microcontrollers, processors, gateways, and sensors). We work with software that is integrated into the Internet of Things (IoT) and Machine to Machine (M2M) devices that have sensors, touch screens, and other types of input.

We create a wide range of different sensor types for detecting motion (including precise directions and gestures), pressure, temperature, and humidity, the presence and proximity of objects, and environmental factors (such as the quality of the water, the presence of chemicals and gases). We support the automation of operations like industrial machine control, proximity alerts, and machine learning.

Embedded IoT and M2M Systems

In order to enable the discovery of wireless and smart devices over Wi-Fi networks, NFC, RFID, iBeacon, LAN, LoRaWAN, BLE, and Bluetooth networks, we create specialized Universal Plug and Play (UPnP) protocols. For the automated discovery, reconciliation, and validation of smart devices, we also create embedded software.

We are a software development company that produces top-notch browser-based, desktop, and mobile applications for managing and extracting data from IoT devices. It is simple to enable and disable devices, set sensor triggers, and manage other settings for all integrated systems using centralized control panels. We also incorporate top-tier Business Intelligence (BI) tools for creating and disseminating useful insights.

Sensor development

We design and integrate fault-tolerant, constantly accessible, and intelligently distributed NoSQL databases for cloud hosting and in-system use. Additionally, we integrate with managed IoT databases such as MongoDB, Kinesis, and DynamoDB from AWS. Strong pathways guarantee that all collected data is uploaded and reorganized for quick analysis.

Our specialized IoT development services include web service and API integrations for all common IoT/M2M architectures, utilizing IPv6 identification protocols as well as REST and SOAP web services. These aid in facilitating system-to-system JSON and XML communication.

Our

Clients

Admission Mantra
Admission Provider
AdmissionWala – Digital Growth
BIHAR FOOTBALL ASSOCIATION
Bake Y Anand
Bihar Fencing Association
Book My Academy
CCIC Educational & HR Consultant
DT Institute
Devrani Jethani Collection
Dr. Prakash Chandra Ayurvedic Medical College and Hospital
Dr. Prakash Chandra Medical College & Hospital
Educine Academy
Fitness Garage
Gold's Gym
Hotel Bodhi Tree – Digital Growth
Hotel Max Inn
Hudaibiya International School
KL7 Hotels & Banquets
Krishna College of Teachers' Education
Krishna Public School
MGM Hospital & Research Center
Maple Bear Danapur
Matha Forest Resort
Naveen Opticals
Open Study Centre
Peartree Hotel & Resort
Reeti Rivaaj
SINHA MODEL HIGH SCHOOL
Sanjeevani Life care Hospital
Score High Insititute
Shanti Niketan Group of Institutions
Singh Event
Solar energy
St. Joseph's High School
Steelium
Subhasavilla
Sukrishna Commerce Academy – Digital Growth
Sunrise construction
The Leela Banquet
Vats Power & Energy
admissionsamadhan
arched housing
aryaalankarjewellers
bamscollegekarnataka
counselling-guidance
cristopherpublicschool
cutoffbaba
About Shish Technology

Why Businesses in Patna
Choose Shish Technology

We are a results-driven digital marketing agency dedicated to helping businesses across India achieve sustainable growth. From local startups to enterprise brands, we deliver strategies that generate leads, boost visibility, and maximize ROI — that's our mission.

12+ Years of Experience

Proven track record serving startups, SMEs and enterprises across India.

Certified & Skilled Team

Google & Meta certified specialists with deep industry expertise.

ROI Driven Approach

Every campaign focused on measurable leads, sales and growth.

500+ Successful Projects

Delivered across 50+ industries with consistent results.

Transparent Reporting

Weekly dashboards with clear metrics you can understand.

Dedicated Support

Single point of contact and responsive account management.

Digital marketing in Patna

We don't just do marketing,
we drive growth.

  • Local Market ExpertsDeep understanding of Patna market & audience
  • Customized StrategiesTailored strategies for your business goals
  • Ethical & White Hat100% white hat techniques for sustainable growth

500+

Projects

Delivered Successfully

150+

Happy Clients

Across Industries

50+

Industries

We Serve

98%

Client Satisfaction

Rate

Proven Processes

Structured workflows for consistent delivery

On-Time Delivery

We respect deadlines and milestones

Transparent Pricing

No hidden costs or surprise charges

Data Security

Your business data stays protected

Client First

Your success is our top priority

Our Services

Complete Digital Marketing Solutions

Everything You Need to Grow Your Business Online

From building your brand to generating leads and increasing sales, we offer end-to-end digital marketing services that deliver real results.

Website Development

Custom, responsive websites that convert visitors into customers. From business sites to ecommerce stores.

  • Business Websites
  • Ecommerce Stores
  • Custom Web Applications
Explore Service

SEO Services

Rank higher on Google and drive organic traffic. Local SEO to enterprise-level optimization.

  • Local SEO
  • On-Page & Off-Page SEO
  • Technical SEO
Explore Service

Google Ads (PPC)

Targeted paid campaigns that deliver instant results. Search, display, shopping & performance max ads.

  • Search Ads
  • Display Ads
  • Shopping & Performance Max
Explore Service

Social Media Marketing

Build your brand and engage audiences. Facebook, Instagram, LinkedIn & YouTube marketing.

  • Facebook Marketing
  • Instagram Marketing
  • LinkedIn & YouTube Marketing
Explore Service

Content Marketing

Content that ranks and converts. Blog writing, SEO content, press releases & more.

  • Blog Writing
  • SEO Content
  • Press Releases
Explore Service

Video Editing & Production

Professional video editing for reels, corporate videos, product demos & motion graphics.

  • Reels & Short Videos
  • Corporate Videos
  • Motion Graphics
Explore Service

Lead Generation

High-quality leads that convert into paying customers. B2B, B2C, landing pages & funnels.

  • B2B Lead Generation
  • B2C Lead Generation
  • Landing Pages & Funnels
Explore Service

Branding & Design

Create a memorable brand identity. Logo design, brand guidelines, graphic design & packaging.

  • Logo Design
  • Brand Identity
  • Graphic Design
Explore Service

Bulk SMS Marketing

Reach customers instantly with SMS campaigns. Promotional, transactional & OTP services.

  • Promotional SMS
  • Transactional SMS
  • OTP Services
Explore Service

Email Marketing

Nurture leads and retain customers. Email campaigns, automation & drip sequences.

  • Email Campaigns
  • Automation
  • Drip Campaigns
Explore Service

Not Sure Which Service is Right for You?

Let our experts analyze your business and suggest the perfect strategy.

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Industries We Serve

Driving Growth Across 20+ Industries

We understand your industry, your challenges, and your customers. Our specialized digital marketing solutions are designed to deliver measurable results.

EV Charging, Clean Energy & Utilities

  • EV Charging (OCPP Compliant)
  • Driver Mobile App & Wallet
  • Solar Generation IoT Monitoring

FMCG & Wholesale Produce

  • Field Sales Ordering Mobile App
  • Van Sales & Route Sequencing
  • Batch & Expiry Date Management

Fintech & Digital Payments

  • Digital Wallet & UPI Checkout
  • Bulk Automated Bank Payouts
  • BBPS Utility Bill Payments

Home Services & Facility Management

  • Service Booking & Packages
  • Technician Location Dispatch
  • Digital Estimates & Parts Billing

Consumer Tech & Marketplaces

  • Consumer Mobile App Engineering
  • Two-Sided Marketplaces
  • Social Community & Activity Feeds

Beauty, Salon & Wellness

  • Online Appointment Scheduling
  • Stylist Commission Tracking
  • Retail Product Inventory POS

Aviation & Aerospace

  • Charter Booking Engines
  • Crew Rostering & Scheduling
  • Aircraft Maintenance Logging

Travel & Hospitality

  • Hotel Property Management (PMS)
  • Direct Booking Engine & Payment
  • Tour Itinerary & Package Builder

Telecom & VoIP Solutions

  • ISP Subscriber Billing & RADIUS
  • Cloud PBX & Virtual Numbers
  • Multi-Level IVR & Call Queuing

Startups & Ventures

  • Rapid MVP Engineering (4-8 Weeks)
  • Investor Clickable Prototypes
  • Scalable Serverless / Cloud Backend

Ride-Hailing & Taxi Dispatch

  • Passenger Ride Booking App
  • Driver Navigation & Earnings App
  • Dynamic Surge & Fare Metering

On-Demand Delivery & Services

  • Hyperlocal Customer Apps
  • Delivery Partner GPS Dispatch
  • Merchant Order Management App

Media & Entertainment

  • OTT Video Streaming (VOD)
  • Low-Latency Live Streaming
  • Audio Player & Podcast Apps

Independent Software Vendors (ISV)

  • Multi-Tenant SaaS Engineering
  • Subscription Billing & Tiers
  • API Gateway & Webhook Architecture

Manufacturing & Industry 4.0

  • Shop Floor Automation & MES
  • Inventory & Bill of Materials (BOM)
  • Predictive Equipment Maintenance

Industry-Focused Strategies That Deliver Results

Every industry has unique challenges. We craft customized marketing strategies that speak your audience's language and drive real business growth.

20+

Industries Served

500+

Projects Delivered

150+

Happy Clients

50+

Cities Covered

12+

Years Experience

Why Choose Us

Why Businesses Trust Shish Technology

We combine expertise, transparency and technology to deliver digital marketing solutions that drive real growth and long-term success.

12+ Years of Experience

Over a decade of delivering result-driven digital marketing solutions across diverse industries.

Certified & Expert Team

Our team of certified professionals stays updated with the latest tools and industry best practices.

G

Google Partner

We are a Google Partner agency ensuring better campaign performance and maximum ROI.

∞

Meta Business Partner

Official Meta Partner delivering high-performing ad campaigns that generate real business.

Transparent Reporting

We believe in complete transparency with detailed reports and actionable insights every week.

ROI-Driven Strategies

Our strategies focus on delivering measurable results that maximize your return on investment.

Dedicated Account Manager

Get a dedicated account manager who understands your business and is available 24/7.

White Hat & Ethical SEO

We follow 100% white hat techniques to ensure long-term growth and sustainable rankings.

Transparent Pricing

No hidden charges

On-Time Delivery

We value your time

Data Security

Your data is safe

Client First Approach

Your success is our priority

Long-Term Partnership

We grow with you

Our Process

Our 5-Step Process That Drives Real Results

A strategic, transparent and data-driven approach that ensures every project we deliver creates measurable impact for your business.

01

Discover

We understand your business, goals, target audience and current challenges through in-depth research.

02

Plan & Strategize

We create a customized strategy and roadmap tailored to your business goals and growth objectives.

03

Execute

We implement the plan with precision — design, develop, launch campaigns and optimize at every step.

04

Optimize

We continuously monitor, analyze and optimize to improve performance and maximize results.

05

Report & Grow

We provide transparent reports with actionable insights and scale strategies that drive long-term growth.

Transparent Process

Clear steps at every stage

Dedicated Team

Experts on your account

Data Security

Your data stays protected

On-Time Delivery

We respect deadlines

Results Driven

Measurable outcomes

Results & Success Stories

Real Results. Real Impact. Real Growth for Our Clients.

At Shish Technology, we don't just run campaigns — we create growth engines. Here are some numbers and success stories that speak for themselves.

500+

Projects Delivered

Successful campaigns across diverse industries.

300+

Happy Clients

Businesses that trust us for their growth.

250%

Average ROI Increase

Data-driven strategies that deliver results.

1.5M+

Leads Generated

Quality leads that turn into loyal customers.

12+

Years of Experience

Expertise, innovation & consistency in results.

95%

Client Retention Rate

Long-term partnerships built on performance.

Success Stories
Online Fashion StoreE-Commerce

Online Fashion Store

SEO + Google Ads

Increased organic traffic and sales with a full-funnel digital strategy.

+230%

Organic Traffic

+180%

Revenue Growth

-45%

CPA Reduced

EdTech PlatformEducation

EdTech Platform

SEO + Meta Ads

Generated high-quality leads and boosted admissions significantly.

+320%

Leads Generated

-60%

Cost Per Lead

+150%

Admission Increase

Multi-Speciality ClinicHealthcare

Multi-Speciality Clinic

Local SEO + GMB

Improved local visibility and patient appointments consistently.

+200%

Local Visibility

+120%

New Patients

4.8★

Average Rating

Real Estate DeveloperReal Estate

Real Estate Developer

SEO + Lead Gen

Boosted project inquiries and accelerated property sales.

+280%

Website Traffic

+190%

Qualified Inquiries

+160%

Sales Growth

Your Success is Our Mission

We combine strategy, creativity and technology to deliver measurable results that help your business grow.

Let's Create Your Success Story
Our Portfolio

Work That Speaks for Itself. Results That Speak Louder.

We build digital experiences that not only look stunning but also drive growth, engagement & measurable results.

Sukrishna Commerce Academy

Project

Sukrishna Commerce Academy

A modern education platform for Sukrishna Commerce Academy, providing commerce coaching and professional exam preparation for students in Patna.

Anmol Corporate

Project

Anmol Corporate

A modern B2B corporate gifting marketplace offering personalized gifts, branded merchandise, bulk orders and curated gifting solutions for businesses.

AdmissionWala

Project

AdmissionWala

A comprehensive education platform helping students discover colleges, courses, exams and admission opportunities across India.

VatsPower And Energy

Custom Website Development

VatsPower And Energy

VatsPower And Energy is one of Patna's trusted destinations for genuine electrical products. We supply premium-quality wires, switches, MCBs, conduit pipes, lighting solutions, fans, geysers and accessories from India's leading brands.

MGM Hospital & Research Center

Website Redesign & Development

MGM Hospital & Research Center

A modern healthcare website for MGM Hospital & Research Center, providing information about medical services, specialists, facilities, emergency care and online appointments.

Admission Mafia

Marketing

Admission Mafia

A comprehensive education platform helping students discover colleges, compare admission options, check eligibility and get expert counselling.

Shanti Niketan Institute of Technology (Gaya)

Web

Shanti Niketan Institute of Technology (Gaya)

At Shanti Niketan Institute of Technology, undeveloped abilities are cultivated, guided, and polished to become well-rounded professionals in the highly competitive knowledge-based sector. It is meant to contribute significantly to the development of performance-oriented workers who will thrive in their fields. Our focus is to nurture talent, instil discipline, and build confidence so that students evolve into competent professionals ready to face global challenges.

The Arts Way

Web

The Arts Way

The Arts Way was born from a simple but powerful conviction: Arts students in Bihar deserve a coaching institute that takes them just as seriously as any Science or Commerce student. Founded by Bikash Sir with over 9 years of on-ground teaching experience, The Arts Way has grown into one of the most respected names in Arts and Humanities coaching across Patna.

Every Project is a Partnership

We don't just deliver projects — we build long-term partnerships that drive continuous growth and success.

Goal-Oriented Approach

Every project starts with your business goals.

Creative & Innovative Solutions

We bring creativity and innovation to every idea.

Results That Matter

Our focus is on delivering measurable results.

Have a Project in Mind? Let's create something amazing together.

Start Your Project
Google Reviews & Testimonials

Real Reviews. Real People. Real Results.

We don't just say we deliver results — our clients do. Here's what business owners & marketers have to say about working with Shish Technology

4.9

Based on 150+ Google Reviews

100%

Clients Satisfied

Quality & Results You Can Trust

150+

5-Star Reviews

Consistent Praise for Our Work

12+

Years of Experience

Expertise that Delivers Growth

350+

Happy Clients

Long-term Partnerships Built on Trust

Priya Singh

Priya Singh

Founder ,Warmthlove

““The communication throughout the project was excellent. The team listened carefully to our requirements, explained technical concepts clearly, provided regular progress updates, and responded quickly whenever we had questions or requested changes.”

e-commerce-platform
Abhimanyu Pratap Singh

Abhimanyu Pratap Singh

Founder, Orbit Pest Control Pvt Ltd

““We are very happy with the quality of work delivered by the team. The application was developed according to our requirements, performed smoothly, and provided a great experience for our users.””

e-commerce-platform
The Art Way

The Art Way

Coaching center

“We would love to hear about your experience with our IT services. Your feedback helps us understand what we are doing well and where we can improve. Please share your feedback about our service quality, project delivery, technical support, communication, and overall experience. Thank you for choosing us and for helping us deliver better IT solutions.”

e-commerce-platform
CA Binay Kumar

CA Binay Kumar

Sukrishna Commerce Academy

“Thank you for using our CRM Portal. We value your feedback and would appreciate your thoughts on your overall experience, ease of use, portal performance, features, and customer support. Your feedback will help us improve the CRM Portal and provide a better experience for you.”

e-commerce-platform
Dr. Motiur Rahman Khan(Guru Rahman Sir)

Dr. Motiur Rahman Khan(Guru Rahman Sir)

Founder, Rahman Coching Center

“One of the best software and digital markting agency in patna bihar. He Provides best service in my resturant shantilal's. My social media, website, my application, and my app this is all they see their service their team their management is very good their team management time to time updation and many more means work like a good company all the people in their team All are very intelligent high quality mind is very nice”

e-commerce-platform
P. K. MISHRA

P. K. MISHRA

Founder , Well Age Foundation

““The company has been a reliable technology partner for our business. Their team provided the right technical guidance, understood our business challenges, and delivered practical solutions that helped us improve our digital processes and overall productivity.””

e-commerce-platform
Faheem Khan

Faheem Khan

Founder, Admission Provider

“We are very satisfied with the services and solutions provided by the team. They delivered a high-quality product within our budget and provided excellent technical support. Their professional approach and service quality made the entire experience worthwhile.”

e-commerce-platform
ST JOHN AMBULANCE INTERNATIONAL ASSOCIATION

ST JOHN AMBULANCE INTERNATIONAL ASSOCIATION

“`We are extremely satisfied with the professional services provided by Shish tecology for the development and digital support of our organization, St John Ambulance International Association. Their team delivered an excellent website with a modern design, smooth functionality, user-friendly interface, and strong technical support. The digital marketing services helped improve our online presence, public outreach, and awareness campaigns effectively. We are happy and satisfied with their services and would confidently recommend Shish to other organizations and institutions looking for website development, digital marketing, and IT solutions.”

all
KARMA KARA PRODUCTIONS

KARMA KARA PRODUCTIONS

“Thank you, Vikash, and the Lassi King team for trusting Shish Technology with your software development needs. We’re glad our software solution is helping you manage your business operations more efficiently. Your appreciation of our communication, timely support, and flexibility means a lot to our team. We look forward to supporting Lassi King’s continued growth.”

all

Your Success Story Could Be Next!

Join 350+ happy clients who trust Shish Technology for measurable growth and outstanding results.

Case Studies

Real Challenges. Smart Strategies. Proven Results.

Every business is unique — and so is our approach. Explore how we solved real challenges and delivered measurable growth.

Grand Packers & MoversCase Study

Grand Packers & Movers

Challenge: A Real Company With a Website That Said Nothing Grand Packers & Movers has been moving families and businesses across Bihar since 2014. When the website reached us, it did not show any of that. The domain had been used by another Patna company before, and the site had been built on Laravel by that company’s developer. It looked like a working website, but it had several hidden problems. Every page said the same thing. The content followed one template, and only the city or service name changed. A reader could tell nobody had written the Gaya page for people in Gaya, and Google could tell too. The URLs were long and repeated themselves. The previous developer had packed keywords into the addresses, for example: /best-packers and movers in gaya/home shifting services in gaya “Gaya” appeared twice, the address contained spaces, and it was too long to read aloud or remember. Pages competed with each other. Several pages targeted the same Patna searches, so Google had no clear page to show for any of them. The About Us page was empty. There was nothing about the company, its history or its founder. A moving company asks people to trust it with everything they own, and there was no way to know who they were trusting. The proof was fake. The customer reviews were AI-generated, and the claims changed from page to page, with relocation numbers running from about 2,000 to 10,000. The problem was never the service. Grand Packers & Movers had real experience and a real founder, but the website gave a worried customer no reason to believe either. Three constraints made it harder: Trust-first buying. Nobody tests a mover before hiring one. Visitors decide on reviews, the company’s story and clear information. A used domain. The new site had to prove itself without carrying over the old company’s content habits. Local competition. Patna has many movers, and most of them look alike online. Standing out meant being the one a visitor could actually verify. The brief was straightforward: make the website match the business, and make it bring in enquiries.

Solution: Fix the Foundation, Then Tell the Truth A new look alone would not fix this. The site needed clean structure, honest content and proof a visitor could check. We worked on all three together. 1. Rebuilding the URLs Every address was rewritten into a short, readable pattern with the city first and the service after: grandpackersandmovers.com/gaya/office-shifting-services-near-you Each keyword appears once, and a customer can read the address aloud. We redirected the old URLs to the new ones so nothing already indexed was lost. 2. Giving every page its own job We went through the pages one by one and removed the Patna-specific overlap. Patna content stayed on Patna pages, and each city and service got its own details written for what people there actually search. Pages stopped competing, and each now answers one clear question. 3. Writing the company’s real story The About Us page now covers who runs the business and why it exists. The founder, Mr. Jay Jay Ray, grew up in a Darbhanga family in the transport trade, spent eight years with a Delhi moving company as a manager and area supervisor, and came back to Bihar in 2014 to build an organised, transparent moving company. We added a numbers section covering relocation volume by year, types of moves and areas served. 4. Replacing fake reviews with real ones The AI-generated reviews were removed. We embedded the company’s real Google Business Profile reviews, clickable, so a doubtful visitor can verify them in one tap. 5. One set of facts everywhere We aligned every claim on every page. A careful reader who sees two different numbers starts to doubt everything else, so now the site says one thing. 6. Strengthening E-E-A-T We placed the company’s approvals and certifications within the relevant content, supporting the pages instead of sitting in a badge row. 7. A price chart on the homepage Visitors want a rough cost before they enquire, and hiding it pushes them to a competitor who shows it. The chart gave them a reason to stay and explore. 8. Blogs written from real questions We built posts around what people actually type, such as the cost of moving to another city or what happens if something is damaged. Each post answers one question properly and links naturally to the right service. 9. Google Ads while SEO builds SEO takes months, and a moving company needs enquiries now. We ran Google Ads alongside, and the search terms showed which cities and services people responded to, which fed back into the content. 10. Daily keyword tracking We tracked keywords every day, so we could see within days whether a change was helping. Timeline Phase Focus Week [ ] to [ ] Audit of structure, URLs, duplicate content and competitors Week [ ] to [ ] URL rebuild, redirects, removal of page overlap Week [ ] to [ ] About Us, numbers section, real reviews, aligned claims Week [ ] to [ ] Price chart, blogs, Google Ads, daily tracking Result From a Template Site to One Customers Can Verify Fill the figures below from your Search Console, rank tracker, GBP and Ads accounts. Metric Before After Keywords tracked [ ] [ ] Keywords in top 3 [ ] [ ] Keywords in top 10 [ ] [ ] Search impressions [ ] [ ] Clicks [ ] [ ] Average position [ ] [ ] Google reviews and rating [ ] [ ] Monthly enquiries (calls, WhatsApp, forms) [ ] [ ] Google Ads cost per lead [ ] [ ] Top keyword wins: [list 4 to 5 keywords with position and monthly searches] What this means for the business: A visitor used to land on a site with no story, fake reviews and conflicting numbers. Now they land on one that explains who the company is, shows reviews they can verify and gives them a price range before they call. The website finally matches the 12 years of work behind it. “[Add client quote here, if available.]” [Name], Founder & Managing Director, Grand Packers & Movers

Results Achieved

The Arts Way – Digital GrowthProfessional Services

The Arts Way – Digital Growth

Challenge: A Great Teacher Nobody Could Find Bikash Sir had been teaching Class 11 and 12 Arts students, CUET aspirants and Civil Services Foundation candidates for over 9 years. But when he walked into our office, he was running his institute with no digital footprint at all. Online, the brand did not exist. There was no domain, no website, no Google Business Profile and no social media. When a parent in Patna searched “arts coaching in Patna”, The Arts Way was not in the results. Competitors with aged domains and large content libraries held every position. Offline, it was almost as invisible. The classes ran in Boring Road, but a parent who walked past the building would never have known. There was no signboard outside and no branding on the building. No one stood outside to guide visitors. Even a parent who had heard about the institute by word of mouth had trouble confirming they had reached the right place. So the problem was not teaching quality. The Arts Way had no way to show that quality to anyone who had not already heard of it. Every admission depended on a referral, and a growing institute cannot rely on referrals alone. Three more constraints made it harder: Local-first demand. Admissions come from Boring Road and nearby Patna localities, so generic national rankings were useless. The brand had to win local searches. A fixed deadline. Enquiries peak before the academic session starts. The site had to start ranking within weeks, not months. Entrenched competition. We were entering one of Patna’s most competitive education niches with a brand-new domain. Bikash Sir’s brief was simple: “Take my arts classes online and make The Arts Way the first name parents think of for arts coaching in Patna.”

Solution: Build the Whole Presence, Not Just a Website A website alone would not have fixed this. A new site has no authority, and a brand with no identity gives people no reason to trust it. So we ran branding, web, SEO, content, social and ads in parallel, so that no week of the admission window was wasted. 1. Understanding what Google rewards here Before building anything, we audited the top-ranking arts coaching competitors in Patna: their keywords, page structure, backlinks and ad strategies. With Google Keyword Planner and SEMrush, we then built a keyword map around admission intent. It covered every course, subject and locality, from “best arts coaching in Patna” to specific long-tail searches like “best arts coaching in Patna for Political Science”. 2. Giving the brand an identity worth trusting We designed the TAW mountain logo, the colour palette and the positioning line “Empowering Young Minds” . The goal was an identity that reads as credible to parents and aspirational to students, which a signboard-less building could never do. 3. A website built for speed, search and enquiries We built theartsway.in from scratch with clean semantic code, a mobile-first layout, schema markup and conversion-focused lead forms. Most Patna parents search on their phones, so page speed was a priority. The site scores 98/100 on PageSpeed Insights , with FCP and LCP at 0.7 seconds. 4. A content structure that matches how parents search Instead of one generic page, we created dedicated pages for Class 11, Class 12, CUET and Civil Services Foundation, plus separate pages for all 8 Arts subjects. We added FAQs, student and parent testimonials and educational blogs for long-tail queries. Each page targets one clear search intent, so pages do not compete with each other. 5. Building trust signals for a brand-new domain A new domain needs authority fast. We published 300+ guest posts on education, coaching and career-niche websites. We also created 30+ business listings with identical Name–Address–Phone details to strengthen local signals around Boring Road. 6. Social media presence We launched Facebook, Instagram, X and YouTube with exam tips, reels and result celebrations. This created brand searches, which reinforce SEO, and gave parents a place to see the institute’s activity. 7. Paid ads for the admission window SEO compounds over time, but admission season does not wait. Google Ads and Meta Ads, targeted at Patna and Bihar, brought in enquiries while the organic rankings built up. Timeline Phase Focus Week 1–2 Domain, brand identity, keyword research, competitor gap analysis Week 2–4 Website build, course and subject content, social profiles Week 4–6 On-page SEO live, blogs published, ads launched, listings started Week 6–8 Guest posts, local SEO reinforcement, continuous social engagement The Results: From Zero to the Top of Google in 60 Days Every number below is from the client’s own Google Search Console and rank tracking. Metric Result Keywords tracked 37 Keywords ranking #1 17 Keywords in Top 3 35 of 37 (94.6%) Keywords in Top 10 37 of 37 (100%) Search impressions 11.6K Clicks 128 Average position 7.4 PageSpeed (Performance / SEO / Best Practices) 98 / 92 / 100 Some of the #1 rankings: best arts coaching in patna · arts coaching in patna for 11 and 12 · Arts CUET Coaching in Patna · Civil Services Foundation Course Patna · Political Science, Sociology and Psychology coaching in Patna What this means for the business: A brand with no website, no domain and no online presence now ranks on the first page for almost every arts coaching search in Patna. It did this in a niche where competitors had held those positions for years. Impressions went from zero to 500+ per day within weeks, and the leads started coming from search, not just referrals. “When I met Shish Technology, The Arts Way had no website and no online presence. Within two months, my institute was on the first page of Google for almost every arts coaching keyword in Patna. Today, most of my admissions begin with a Google search, and end with The Arts Way.” Bikash Sir, Founder & Mentor, The Arts Way

Results Achieved

Improved organic search visibility

Result 1

Stronger local presence and Google visibility

Result 2

Increased reach among relevant students

Result 3

AdmissionWala – Digital GrowthProfessional Services

AdmissionWala – Digital Growth

Challenge: The founder of AdmissionWala wanted a single platform listing thousands of colleges across India and abroad for Engineering, Medical, and Management. They needed to provide end-to-end guidance, career roadmaps, and study advice. Starting from a blank slate, the project was too vast for basic templates, and competing against giant, years-old education portals on Google seemed nearly impossible. The Challenge: A Project of Massive Scale Once our team analyzed the project requirements, we realized the true scale of the mission. This was not a standard 20-page business website; it was a massive, data-heavy portal that required coordinating engineering, content, and search marketing simultaneously. Here were the major challenges we faced: Vast Data Volume: Organizing and verifying details for tens of thousands of institutions, hundreds of degree branches, and dozens of competitive exams across 28 states and international destinations. Speed & Scalability: A database containing thousands of images, fee tables, and course lists can easily make a website heavy and slow if not engineered correctly. Huge Content Demands: Every college profile, course overview, exam timeline, and counselling guide needed original, accurate, and student-friendly writing. Tough Search Competition: National education aggregators had dominated Google search results for over a decade. Starting from a fresh domain with zero backlinks meant we had to execute flawless technical SEO to earn Google's trust.

Solution: Shish Technology assembled a dedicated team of full-stack web developers, research writers, and SEO specialists. We designed a high-speed database platform, structured 17,000+ college profiles, added interactive tools (college comparison and exam rank predictors), and executed an aggressive technical and on-page SEO plan. Our Strategy: A Dedicated Multi-Disciplinary Team To match the scale of the project, Shish Technology deployed a specialized, full-time team across three key pillars: 1. Web Development & Infrastructure Modern Tech Stack: Built the platform using a fast Next.js front end backed by an optimized custom database API. This ensured that even with thousands of pages, every college profile loads in under two seconds. Mobile-First Layout: Since more than 80% of students browse on smartphones, the entire interface was built for smooth thumb-navigation, fast search filters, and clean tables. Interactive Student Tools: Developed interactive features like Compare Colleges (side-by-side fee and placement analysis) and Exam Rank Predictors for JEE Main and NEET. Seamless Lead Capture: Placed one-click WhatsApp chat options and lightweight counselling request forms across college profiles and cutoff tables. 2. Content & Research Wing Structured College Profiles: Standardized every college entry with verified fee structures, seat matrices, campus reviews, photos, and affiliation details. Career & Study Guides: Produced actionable, easy-to-understand blogs covering exam preparation strategies (such as NEET Biology blueprints and GATE revision plans), Bihar Student Credit Card (BSCC) updates, and admission procedures. Clear Categorization: Grouped courses into clear hierarchies (Undergraduate, Postgraduate, Diploma, and Doctoral) so students never feel lost. 3. Strategic Search Engine Optimization (SEO) Clean URL Structure: Built logical, human-readable links (e.g., /colleges/college-name-city) backed by clean canonical tags to prevent duplicate indexing. Schema Markup: Implemented organization, course, and educational institution structured data so Google crawlers could read cutoffs, ratings, and course lists instantly. High-Intent Landing Pages: Created dedicated hub pages for seasonal admission searches (like MBBS Admission 2026 , Top Engineering Colleges in Patna , and Top MBA Colleges in India ). Internal Linking Network: Connected exam guides, college profiles, syllabus pages, and predictors in a tight pillar-and-cluster framework. Milestones & Deliverables Through continuous, disciplined execution, our team transformed the concept into one of the fastest-growing education platforms: Milestone / Metric Achievement Delivered Colleges Listed & Verified 17,000+ Institutions (India & Overseas) Courses Mapped 900+ Distinct Degree & Diploma Programs Entrance Exams Covered 480+ National, State & University Tests Search Engine Visibility Ranked in Top 10 on Google (Page 1) Page Speed Score 90+ on Mobile & Desktop Student Engagement Interactive College Comparison & Rank Tools Live The Business Impact Building AdmissionWala with clean data and high-speed SEO delivered direct, measurable business results: Top 10 Google Rankings: AdmissionWala now competes side-by-side with India's largest legacy education portals on Page 1 of Google for hundreds of competitive admission keywords. Inbound Counselling Enquiries: Instead of relying on expensive Google or social media ads, AdmissionWala receives daily calls and form submissions from students seeking direct admission guidance. Strong Brand Authority: Parents and students now recognize AdmissionWala as a dependable, comprehensive research directory for higher education. Conclusion AdmissionWala proves that ambitious, large-scale visions can become reality when backed by the right technical architecture and dedicated execution. By combining custom high-speed web development, clean content structuring, and aggressive SEO, Shish Technology took a vast concept from scratch to 17,000+ colleges and Page 1 Google rankings . Are you looking to build a large-scale web portal or scale your business to the top of Google? Shish Technology provides full-stack web development, database engineering, and advanced SEO strategies that turn complex projects into high-ranking, lead-generating digital platforms.

Results Achieved

Admin time saved

30%

Client NPS

+22 pts

Educational Website SEO: How Sukrishna Commerce Academy Scaled Organic Traffic by 10XEducation & EdTech

Educational Website SEO: How Sukrishna Commerce Academy Scaled Organic Traffic by 10X

Challenge: When Sukrishna Commerce Academy came to Shish Technology, the institute was effectively invisible online — and in a market where students search before they ask, invisible means small. Sukrishna Commerce Academy is a commerce coaching institute in Patna led by experienced CA faculty. The vision was clear: to emerge as one of the top commerce coaching institutes in Patna, a name that students and parents recognise and trust. The academic strength was already there. What was missing was visibility. Outside their immediate circle, very few people knew the institute existed. Almost zero online visibility. Outside their immediate circle, very few people knew the institute existed. There was no integrated digital marketing strategy connecting brand awareness to admissions. Weak website presence. A basic WordPress site with no dedicated commercial pages for commerce coaching courses, weak calls to action, and content that didn't convert visitors into enquiries. Our first audit scored it 14/100 on mobile PageSpeed — main content took 46.5 seconds to load, on the device most students actually use. Poor organic search rankings. Negligible keyword rankings meant students searching for commerce coaching in Patna simply never found the institute. Low local and Google Maps visibility. The institute had virtually no footprint in local search and map results — where "coaching near me" and "commerce classes in Patna" queries are decided, and where the highest-intent enquiries come from. Limited enquiries and lead generation. With no organic visibility, no local presence, and no paid advertising, enquiry flow was restricted to word of mouth. The student base stood at roughly 1,200. Strong competition. Established commerce coaching institutes in Patna already occupied the search results the institute needed to win. No social media presence. Minimal reach and irregular activity — so students and parents researching the brand found nothing that built trust. No measurement. No Google Search Console or Analytics, so there was no way to track traffic, keywords, or conversions, let alone improve them.

Solution: Before execution, we built the strategy and aligned on it in detail with the client. Then we executed every workstream as one integrated programme — fixing the foundation first, then building organic and local visibility, then accelerating with paid and content. Website Development. We redesigned and restructured the website around admissions: high-intent commercial pages for commerce coaching courses, persuasive conversion-focused copy, and strategically placed CTAs. Then we rebuilt loading performance — taking mobile PageSpeed from 14 to 91 , Largest Contentful Paint from 46.5s to 2.4s , and Total Blocking Time from 1,120ms to 200ms — with SEO, Accessibility, and Best Practices scores all in the green. SEO. Technical SEO, on-page optimisation, keyword research, content optimisation, and link building — run on a regular, ongoing basis. Organic search became the long-term engine for admissions enquiries. Local SEO. Google Business Profile optimisation, local keyword targeting, review management, and Google Maps visibility work — so the institute owned its own neighbourhood before competing city-wide, and appeared where "near me" searches are decided. Google Ads & PPC. Targeted, admission-focused campaigns with precise audience targeting, concentrated during peak admission periods to capture demand the moment it mattered. Social Media Marketing. A structured social strategy with regular creatives and content publishing — building brand presence from zero and keeping the institute visible and credible between admission cycles. Content Marketing. SEO blogs, educational content, and admission-related content — building topical authority in commerce education so Google (and students) saw the institute as the definitive answer, not just another option. Online Reputation Management. Review generation and management, brand presence, and business profile upkeep — because for a coaching institute, what parents read in reviews is often the final decision. Performance Tracking. Google Search Console and Analytics configured from scratch, with continuous campaign monitoring, lead tracking, and optimisation — so every decision was guided by clean data, not guesswork. 3. The Results Page Speed Performance Before And After Website Performance Before And After Visibility and traffic Metric Before After (16-month GSC window) Organic search visibility Negligible 1.27M impressions, 10.2K clicks, avg. position 7 Organic growth trend Flat through 2025 Steady climb from early 2026, sharp inflection during July–Sept 2026 admission season Mobile page performance 14/100 (46.5s LCP) 91/100 (2.4s LCP) , CLS 0 Google Maps & local visibility Low Meaningfully improved local presence [add GBP metric if available] Leads and paid performance (Apr 2025 – Nov 2026) Before After Metric Result Ad impressions 6,542,690 Clicks 349,471 Avg. CPC / CTR ₹1.48 / 6.08% Total leads generated 1,122 (190 + 932 across segments) Qualified leads 810 — a 72% qualification rate Average Cost Per Lead ₹12.93 Geography All Bihar, concentrated in Patna Brand and business outcomes Student base grew from ~1,200 to 25,000+ Improved keyword rankings across commerce coaching searches in Patna Increased student enquiries and admission leads across organic, local, and paid channels Brand awareness built from zero into a regular, growing presence across digital platforms A stronger, defensible online position in Patna's commerce education market Direct attribution of admissions to paid campaigns was not tracked — an offline conversion tracking setup is the clear next step, and one we now recommend to every education client. The Optimisation Story The challenge: High competition on educational keywords and generic searches in the Patna market drove up initial CPCs through irrelevant clicks and wasted budget. In local education auctions, the enemy isn't just competitors — it's your own unfiltered spend. The strategy — Search Terms Audit (Wasted Spend Filter): regular audits of the actual queries triggering ads; continuous negative keyword optimisation; hyper-local geo-targeting on Patna and high-intent Bihar catchments; and seasonal budget concentration around admission windows. The achievement: We filtered out irrelevant traffic and reached high-intent students actively looking for commerce coaching — turning a wasteful auction into a predictable lead machine at a ₹12.93 average CPL, with nearly 3 in 4 leads qualifying. Why It Worked: Two Strengths Combined On the ground: Sukrishna's CA faculty and teaching experience — what students trust. Online: Shish Technology's 14+ years of digital marketing experience — making that trust visible and discoverable at the exact moment of search. Great teaching without visibility stays small. Visibility without teaching quality cannot retain students. Together, they scaled. Key Takeaways Strong teaching needs strong visibility. A great institute is invisible if students cannot find it. Fix the foundation first. Tracking, speed, and conversion-focused pages made every later rupee work harder — a 14/100 site would have wasted both SEO effort and ad spend. Own your locality before the city. Local SEO and Maps capture the highest-intent enquiries first. SEO and PPC work best together. SEO builds the lasting asset; ads capture demand at admission peaks. Wasted spend is the enemy, not competition. Systematic search-term auditing beat high CPCs without outbidding anyone. Consistency compounds. Nineteen months of regular SEO and content delivered growth one-off campaigns never could. Work With Us Shish Technology is a Patna-based digital marketing and SEO agency helping education brands and local businesses grow through SEO, Google Business Profile optimisation, PPC, and content strategy. See the result: sukrishnacommerce.com

Results Achieved

Student Growth

Student base grew from about 1,200 to 25,000+.

Online Visibility

Moved from almost no online presence to strong and growing visibility in Patna.

Organic Rankings

Many commerce coaching keywords now rank organically, up from negligible rankings.

MGM Hospital & Research CentreHealthcare & MedTech

MGM Hospital & Research Centre

Challenge: MGM College Patna needed a modern, responsive, and user-friendly website to present its academic programs, admission details, faculty information, and college facilities. Students faced difficulties accessing important information and navigating the existing digital platform.

Solution: We developed a modern, mobile-friendly website with clean navigation, organized academic sections, admission information, and online enquiry functionality. The improved design enhances user experience, accessibility, and the college's overall digital presence.

Results Achieved

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More than half the global population is online today.

Source: DataReportal

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4.0%

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Social platforms are where your audience spends time daily.

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Buyers compare options online before making a purchase.

Source: Think with Google

3.5X

6.1%

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Digital channels outperform traditional marketing methods.

Source: BrightEdge

$6.50

10.2%

Average ROI for Every $1 Spent

Digital marketing delivers strong returns on investment.

Source: HubSpot

63%

5.7%

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Most website visits now come from smartphones.

Source: StatCounter

40:1

7.3%

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Email remains one of the highest-ROI marketing channels.

Source: Litmus

82%

9.8%

Video Content Preference

Consumers prefer video over text when learning about brands.

Source: Wyzowl

58%

6.4%

Online Purchases Growth

E-commerce continues to grow year over year globally.

Source: Statista

93%

6.9%

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Nearly everyone uses search engines to find information.

Source: Search Engine Journal

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