Case study

theadmission.org

Client: Admission Provider. A detailed view of challenge analysis, implementation strategy and performance outcomes.

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Problem

Students in Bihar who wanted to study on a Bihar Student Credit Card (BSCC) loan could not find reliable information in one place.

The approved-college list sits on a government portal, course details sit on college websites, and eligibility and process explanations sit on blogs and YouTube videos that often contradict each other. Even the basic loan terms are reported differently across top-ranking sites. The official list also changes: colleges are added and removed, with no fixed update schedule.

The result for a student and parent: too many sources, no way to tell which one is current, and agents filling the gap, sometimes for a fee on a process that is free.

The client wanted one site a student could trust to answer three questions: which colleges and courses are covered, am I eligible, and how do I apply.

Solution

We built theadmission.org as a BSCC-focused directory with a maintenance process behind it, not just a website.

1. Structured college and course directory. A listing of 3,177 colleges, each marked approved or not approved under BSCC, with state, city and PIN code, organised by course. The homepage carries 26 course categories (B.Tech, MBBS, BDS, B.Pharm, B.Sc. Nursing, GNM, BBA-MBA, B.Com, B.Arch, MCA and more) with college counts per course, so a student can go from course to college in two clicks.

2. Search that matches how students look. A College Finder by state, city and course, plus dedicated eligibility, documents-required and how-to-apply pages in Hindi and English.

3. Counselling built into the journey. Enquiry forms, callback requests and a categorised expert-query form (admission process, loans, scholarships, hostel, documentation), and a link to admissionwala.com for students who need colleges beyond BSCC.

4. Content that answers the real questions. Guides such as whether BSCC can be used outside Bihar and how BSCC compares with PM Vidyalaxmi and a bank education loan.

5. A data maintenance routine. The official BSCC portal is treated as the single source of truth. Our team reviews its added and removed colleges against our database on a regular cycle, publishes new colleges only once they appear on the official list, and marks delisted ones as not approved so no student is sent to apply at a college that is no longer covered.

Delivered: a live, maintained BSCC platform with 3,177 colleges across multiple states, each carrying its current approved or not-approved status, 26 course categories, eligibility and application guidance, and a counselling funnel.

Business outcomes (figures to be confirmed from the client's analytics before publishing):

Metric

Result

Colleges in the directory

3,177 (approved and not approved)

Organic clicks, last 90 days (Google Search Console)

[add]

Enquiries per month

[add]

Students counselled

[add: client states 25,000+]

Time to publish a newly approved college

[add]

What changed for the client: students arrive at one site for the answers they used to collect from five, and the client's counselling team starts each conversation with a student who already knows which college and course they want.


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